Publication Year
Does Access to Key Household Resources Help in Reducing Violence against Women?, 2021
Does salary dispersion affect team performance in cricket? Evidence from the Indian Premier League, 2021
Monetary Policy, Interbank Liquidity and Lending Behaviour of Banks in India, 2021
Brand Representation Over Time, 2021
Temporal Construal and Brand Categorization, 2021
Temporal Construal and Brand Extension Evaluation, 2021
When consumers do not compromise - An Eye Tracking Study!, 2021
COVID-19 in India: Policy Suggestions using Epidemiological Modeling, 2021
Conflict Resolution Strategies in Channels, 2021
Consumer Creativity and Consideration Set: A Conceptual Framework and Research Propositions, 2021
Ignorance hurts but silence kills: Can Social Media address Taboos to achieve Sustainable Health and Hygiene?, 2021
Driving Innovations, Leveraging Technology in Indian Business Ecosystem, 2021
Impact of Persuasive Advertising Appeals on the Consumer Adoption of Competing Products: a Conceptual Framework and Research Propositions, 2021
Effect of Socio - Behavioural Design of Conversational Agents on Customer Responses: A Review, 2021
A Qualitative Approach to Consumer Creativity Using Discourse Analysis, 2021
Predicting In-Store Shopping post-COVID using Theory of Planned Behaviour, 2021
Work from home amenability and venture capital financing during COVID-19, 2021
Determinants of Corporate Entrepreneurship: A meta-analysis, 2020
Post-M&A Innovation in Indian firms “ An Empirical Investigation, 2020
A Longitudinal Analysis of the impact of Health Shocks on the wealth: Evidence from England, 2020
Hybridity in Social Enterprises, 2020
Scenario Planning and New Venture Creation, 2020
Son Preference in India: Is it a Cultural Bequest?, 2020
Westminster Parliamentary Legislative Session-type phenomenon on asset prices and its contours, 2020
Coalition-based Governance: Ramifications of Parliamentary Meetings on Asset Prices, 2020
IIMK Campus P. O, Kozhikode, Kerala, India,
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