Publication Year
Stock with class leading Fundamentals. Can it always lead to Alpha Returns?, 2021
In the World of MM, 2021
What happens in derivatives that allow two-way shouting?, 2021
Case study on a cancellable option, 2021
Work from home amenability and venture capital financing during COVID-19, 2021
Predicting In-Store Shopping post-COVID using Theory of Planned Behaviour, 2021
A Qualitative Approach to Consumer Creativity Using Discourse Analysis, 2021
Impact of Persuasive Advertising Appeals on the Consumer Adoption of Competing Products: a Conceptual Framework and Research Propositions, 2021
Ignorance hurts but silence kills: Can Social Media address Taboos to achieve Sustainable Health and Hygiene?, 2021
Consumer Creativity and Consideration Set: A Conceptual Framework and Research Propositions, 2021
Driving Innovations, Leveraging Technology in Indian Business Ecosystem, 2021
Conflict Resolution Strategies in Channels, 2021
COVID-19 in India: Policy Suggestions using Epidemiological Modeling, 2021
From Strive to Thrive: Way forward at LIVE, 2021
Implementation Decision of Robotic Process Automation, 2021
India’s New Impossible Trinity, 2021
When consumers do not compromise - An Eye Tracking Study!, 2021
Temporal Construal and Brand Extension Evaluation, 2021
Temporal Construal and Brand Categorization, 2021
Brand Representation Over Time, 2021
Monetary Policy, Interbank Liquidity and Lending Behaviour of Banks in India, 2021
Does salary dispersion affect team performance in cricket? Evidence from the Indian Premier League
, 2021Does Access to Key Household Resources Help in Reducing Violence against Women?, 2021
Kia: Change of Logo and a new slogan, 2021
Burger King's 'Mouldy Burger Ad' - gimmick or genius?, 2021
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