Publication Year
Memorable Tourism Experience and Post- Experiential Outcomes, 2016
Marketing Reborn Traditions, Trends and Techniques., 2016
Tea that Transforms Lives: A Case of Mawlyngofs Tea Growers Cooperative Society., 2015
Strategic Marketing Cases in Emerging Economies, 2016
Attitude to Corporate Brand: Conceptualizing Spill over Effects across Various Markets., 2015
Promoting Stewardship Behaviour among Salesperson: A Relationship Marketing Perspective, 2016
Asia Cleanest Village- Mawlynnong, 2015
An in-depth analysis of the website preferences of online users in India., 2015
A conceptual framework on the role of online word-of-mouth on opinion formation and decision making., 2015
Effect of Gender ofthe Co-Buyer on Attention Arousal, Shopping Atten- tiveness & Outcome Apprehension., 2015
Role of Information Systems/ Technology in the success and failure of Post - Merger Integration, 2016
Understanding Digital Innovation in the Context of Developing Economy, 2016
Integrating Science and Spirituality for Sustainable Development: A Case Study on Renewable Energy Systems, 2016
The Complementary Role of Science & Spirituality For a New World Order - The Golden Age, 2015
Is the Gita Episode of Mahabharata Being Repeated to Re-Establish a Righteous Society? Practical Evidence of Self Transformation Based on the Divine Versions, 2016
Sustainable ICT Practices and CSR: An Analysis of Indian Scenario, 2015
Assessing Green IT Readiness: Experience from an Indian ICT Organization, 2015
Green ICT Process Management Maturity of In- dian Organisations, 2015
An Integrated Model For E- Waste Management In India Using Systems Thinking, 2016
Exploring Barriers to ICT Use by Middle Class Indian Women., 2015
Navigating practical trade-offs during prototype testing, 2016
The Changing Role of Indian Women in the Information Age, 2015
Payoffs of Technostress Creators: Evidence from Working Professionals, 2015
Moderating Effects of Personality on Cyberloafing and Job Burnout, 2015
Predicting Maritime Groundings Using Support Vector Data Description Model, 2015