Publication Year
Effects of Customer Trust on Word of Mouth Communication: Examining Customer-Brand Relationship. Asia Pacific Advances in Consumer Research Association for Consumer Research, ISB Hyderabad, 2009
Management education in India: Some thoughts on industry-academia partnership. Conference on Professional Education in the Knowledge Economy, University School of Management Studies, Guru Govind Singh Indraprastha University, 2008
The Oil-Dollar Standard. Conference on the Value of Money in Contemporary Capitalism, International Development Economics Associates (IDEAs), New Delhi, 2008
Introduction of VAT and Retail Prices in India: Evidence from a Metropolitan City. Confernece on Globalisation and Economic Asymmetries - Challenges and Opportunities, Athenian Policy Forum and IIM Kozhikode, 2008
Introduction of VAT and Retail Prices: Some Evidence from Tamil Nadu. Seminar on Finance Commission: Issues of Southern States, Madras School of Economics and Department of Finance, 2008
Changing Technologies and Employee Relationship Management in India. Sixth Asia Academy of Management Conference, Asia Academy of Mangement, Taipei, Taiwan, 2008
Competitiveness of India and China: A comparison, 2009
Conference Proceedings -Marketing to Rural Consumers: Tapping the evolving rural Markets, 2008
Variation in customer satisfaction between urban and rural consumers: influence of expectations, 2009
Role of Human Values and Technology in Climate Change, 2009
Role of Spirituality and Technology in Management. Sixth AIMS International Confernece on Management (AIMS6), New Delhi, 2008
Changing the Perception. Sixth AIMS International Confernece on Management (AIMS6), New Delhi, 2008
A Note on Improving Banks~ Competitiveness while Lending to the Agriculture Sector, 2008
Customer perceptions and Competitiveness of Kerala Tourism: Destination Imagery in the Social Media, 2009
Creating and Delivering Value for Customers on hollow branding., 2009
Destination Image in the Social Media: A Content Analysis based Comparison of the Destination Images of Goa and Kerala from the Travel Blogs, 2009
Justice in an Adversarial System with a Judge Prosecutor, and Defendant, 2009
Information, Knowledge and Intelligence. National Conference on IT and Business Intelligence, IMT Nagpur, 2008
India~s Growth Story: The Recent High Growth Phase & Looming Slowdown due to Global Financial Crisis, 2009
Global Investment Scenario and India~s Prospects, 2009
Substitutability of Haats and Retail Store in Rural Markets: A Study across the States in India. Conference on Marketing to Rural Consumers - Understanding and Tapping the Rural Market Potential, IIM Kozhikode, 2008
Influence of Education on the Use of Informal Referent Groups as Information Source by Consumers in Rural Markets. Confernece on Marketing to Rural Consumers - Understanding and Tapping the Rural Market Potential, IIMK, 2008
Managing Customer Relationship to Create Sustained Competitive Advantage: Connecting Theory with Practice Systems. 3rd Conference on Global Competition and Competitiveness of Indian Corporates, IIM Lucknow, 2008
Pilgrim Satisfaction of Religious Event. 2nd International Research Seminar on Brand India by Yale - Great Lakes Center for Management Research, Great Lakes Institute of Management, Chennai, 2007
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