Publication Year
Eliciting Individual Preference and Bargaining Behavior in Family Buying Decision. , Calcutta, 2010
Pricing of Experience Products under Consumer Heterogeneity, Boston., 2010
Ningalile Nethavine Kandethuka, (trans). Kottayam DC Books., 2011
The Other 99 %. Mumbai: Jaico Publishing House., 2011
HR and Leadership challenges for Businesses in India. New Delhi: MacMillan., 2011
Rough Support Vectors: Classification, Regression, Clustering. In Andrzej Skowron (Warsaw University, Poland) & Zbigniew Suraj(Rzeszow University, Poland)., (Eds.), Special Volume in Series: Intelligent Systems Reference, 2011
Optimizing Resource Consumption for Secure Messaging in Resource Constrained Networks. In Ismail Khalil & Edgar R. Weippl (Eds.), Innovations in Mobile Multimedia Communications andAppZications: New Technologies (pp. 21-36, 2011
Analyzing the Traffic Characteristics for Evaluating the Performance of Web Cache Systems. In Ghazi Alkhatib (Ed). Web Engineered Applications for Evolving Organizations: Emerging Knowledge (pp. 196-210). USA: IGI Global, 2011
Improving Energy Efficiency and Throughput in Heterogeneous Mobile Ad Hoc Networks. In Ismail Khalil & Edgar R. Weippl (Eds). Innovations in Mobile Multimedia Communications and Applications: New Technologies (pp. 37-49)., 2011
Challenges of Talent Management in Small and Medium Enterprises in India. In Debashis Chatterjee" Manoranjan Dhal., & T. N. Krishnan (Eds.), HR and Leadership challenges for Businesses in India (pp. 171-188). MacMillan: Ne, 2011
Valuation and Risk Based on Accounting Measures. In Financial Innovation and Change for Survival and Growth, Global Alliance Publishers., 2011
Income and Expenditure Distribution: A Comparative Analysis. In Abergel, F, Chakrabarti, B.K., Chakraborti, A., & Mitra, M. (Eds.), Econophysics of Order-driven Markets (pp. 259-269). Springer Verlag Italia., 2011
mpact of the Institutional Reforms on the Performance of the Indian Electricity Utilities. In Rudra P. Pradhan (Ed). Infrastructure: The Key To Development (pp. 360-373). Macmillan Publishers., 2011
Inspiring and Nurturing Talent: The Intelli Way. In Debashis Chatterjee" Manoranjan Dhal., & T. N. Krishnan (Eds.), HR and Leadership Challenges for Businesses in India (pp. 51-65). New Delhi: MacMillan., 2011
Sustaining HR Practices in Turbulent Times: A Talent Management Perspective. In Pattanayak, B et al. (Eds.), Sustaining Business in Turbulent Times: The Indian Perspective (pp. 136-134). New Delhi: Excel Books., 2011
Market orientation when customer seem content with the status quo. In Adam Lindgreen ., & Martin, K Hingley, Market Orientation: Transforming Food and Agribusiness around the Customer (Ed.), Gower Publication., 2010
Diversification and Performance in Developed and Emerging Market Contexts: A Review of Literature. International Journal of Management Reviews., 2011
-, 2011
The Impact of Deregulation of Government Securities Market on Interest Costs of the States in India, Journal of Asia Business Studies., 2012
Is there a need for stricter quality control in peer reviews? Quality Assurance in Education., 2012
-, 2012
structured case studies: Information communication technology adoption by small to medium food enterpriscs, British Food Journal., 2012
Global Competition and Competitiveness of Indian Corporate, New Delhi: Macmillan., 2009
Marketing to Rural Consumers: Understanding and Tapping Rural Market Potential, New Delhi: Excel Books., 2009
Substitutability of haats and retail store in rural markets: A study across the states in India. In: S. K. Velayudhan & G. Sridhar (Eds.), Marketing to Rural Consumers: Understanding and Tapping Rural Market Potential, 310, 2009
Influence of education on the use of informal referent groups as information source by consumers in rural markets. In: S. K. Velayudhan & G. Sridhar (Eds.), Marketing to Rural Consumers: Understanding and Tapping Rural Mar, 2009
Information, knowledge and intelligence. In R. K. Jena (Ed.), IT and Business Intelligence, 37-44. New Delhi: Excel Books., 2009