Publication Year
Country of Destination Effect on Perceived Product Quality- Perspectives from India, 2019
Online Service Recovery Co Creation: Examining the Role of Source of Service Purchase, 2020
Workplace Incivility and its Effect upon Service Employee Creativity, 2020
Role of CSR Communication Mode and its Effect on Message Effectiveness, 2020
Understanding the Critical Value Drivers Determining the Key Account Management Performance in B2B Setting, 2020
Internet Memes and Marketing. Speaking the Language of Consumers, 2020
Social media communication: Literature Review and Future Research Agenda, 2020
Research Project funded by HELP Logistics, 2020
Mediation model of Work Related Conflicts and Employee Well-being, 2020
Research Project funded by British Academy Research Grant, University of the West of England (UWE Bristol)., 2020
Webcare as Online Service Recovery Intervention: Conceptualization and Measurement, 2020
Why commodities should be included in an investment portfolio - an analytical study, Funded by Multi Commodity Exchange of India Ltd. (MCX Ltd.), 2020
Examining psychological mechanisms linking task conflicts and employee well-being: The role of situational and dispositional moderators, a moderated mediation model, 2020
Financial Inclusion and Post Flood Impact in Kerala. Funded by Unversity of Essex, UK, 2018
Role of Avatar's smile on customer emotions and satisfaction: A study of mediating effects of social presence and immersion, 2019
Transcending online retailing: economic and social factors shaping retailing in rural markets, 2019
Stimulus Characteristics and Attraction Effect: Role of qualitative and quantitative attribute values, 2020
Repulsion Effect: When asymmetrically dominated decoy increases the choice share of the competitor, 2020
The Role of Space in Online Shopping Behavior, 2020
The Role of Creative Mindsets in Reducing Daily Rudeness: Insights from a Field Experiment, Funded by IIM Kozhikode, 2021
Linking Leader Role Self-Compassion with their Helping at Work: Insights from a Field Experiment, Funded by IIM Kozhikode, 2021
The Role of Rasa in Consumption Behavior:Developing a Conceptual Model, 2019
Class-divide in evolution of career schemas and occupational mandates in the institutionalization of imported occupations: The case of Stand-up Comedy in India, Funded by IIM Kozhikode, 2021
Conflicts in Social Enterprises, Funded by IIM Kozhikode, 2020
Defining the boundaries of Glocalisation in India – Conquer or Control, 2020
IIMK Campus P. O, Kozhikode, Kerala, India,
PIN - 673 570
