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Preface
Preface For all of you who have been looking for a
business, something that you could start at home part-time and build, this book is for
you. For all of you who hate working for someone else... who want or need a change...who
want freedom from the cycle you are locked into, this book is for you. It's not a book designed to offer pie in the sky or get rich quick
fantasies but it does offer opportunities without a ceiling. Opportunities without any limits other
than those you put on yourself. So, if you are looking for a business opportunity to create a future for
yourself. If you are willing to work at that business (even part-time) this book is THE
place to start. Much has been said and written about Network or Multilevel marketing as it
is sometimes called. Some of it has been good, but a lot of it has been bad. Network Marketing has gotten a bad reputation for a lot of good reasons.
Thousands of Companies have set up "Network Marketing Programs" that were never
meant to be anything more than giant pyramid schemes. They played on people's greed or
desperation to "get rich quick". As a result, the only people who got any real
money at all were the people at the top of the pyramid. Fortunately, there are also hundreds of legitimate, well-run Network Marketing
companies that offer great opportunities for people with the desire to succeed and the
willingness to work. Many well known companies have been involved in Network Marketing for
years...MCI, Toyota, Watkins, Gillette and Travelers just to name a few. Just about every
product imaginable is now available thru Network Marketing companies. By the time you finish this book you will know how to tell the legitimate programs from
the rest. You will know what to look for and what to stay away from. You will hopefully be
able to make an intelligent informed decision about what, if any, business is for you. Given the chance, most people would prefer to be self-employed. Although more and more
people are becoming self-employed, by starting a homebased business, many more let
perceived obstacles stand in their way. This book will examine some of those obstacles and
show you how to overcome them. Many millionaires have been made thru Network Marketing. Legitimate Network Marketing
can make YOU a millionaire. Some people believe it is one of the few real chances left for
the little guy to grab that brass ring. This book is written for the little guy. But it is
no magic money tree and it does not happen overnight. And, it certainly does not happen in
30, 60 or even 90 days. Just like any other business from the local deli to McDonald's franchises, it takes
hard work and consistent effort to achieve success. You need to be willing to open your
mind and learn, I can provide information but I can't force you to receive and utilize it.
If you find that there is too much information to absorb at one time, take it more slowly,
write in this book, highlight passages and go back to them, and you will learn. Can you do
it? Of course you can...anyone can. The question is will you? Of course you will; that's why you bought this book. The fact is, whatever you believe,
if you are willing to work, even just a few hours a week at your business then there is a
business in this book for you. And, you can succeed. This book is the result of years of accumulating all kinds of network marketing
information. I have received mail from every source imaginable. I have spoken to people
from all walks of life and from all over the world. I have researched hundreds of
programs, some of them great, some of them good and a lot of them not good at all. Included are a large number of programs that I consider to offer the best opportunity
for success for "The little guy". The inclusion of these programs is based on my
own stringent criteria. Each of them offers an excellent opportunity for success. I say
opportunity because that is just what a business is, an opportunity. There are no
guarantees. What you make of any opportunity is up to you. Have a goal, surround yourself
with positive people, and most importantly, follow thru and ACT to achieve your goals. If
you do, before you know it, you will have guaranteed your own success. By way of background, the criteria for a program to be included in this book required
each company listed to measure up in the following ways:
1. To have been in business for more than 5 years and/or in network marketing for more
than 2 years. 2. To have established Customer service lines and support with respect to marketing
materials, product information and ordering. 3. To cost less than $100 to become associated with the program. 4. To cost less than $50 per month to maintain your position with the program. 5. To be a genuine "run it from anyplace" type business without required
meetings, presentations, seminar attendance, etc. 6. To have a simple understandable matrix.
7. To enable you to earn an income from sponsoring just a few members. 8. To have a product(s) or service(s) that is genuine and appeals to a large segment of
the general population. 9. To have a simple payment plan that is accurate and pays out promptly. 10. To have and promote a realistic expectation of the program, how much time is
required, how much money you can earn and how quickly you can begin earning money. The listing for each company will go through each one of the criteria step by step so
that you can judge for yourself. There are a few good companies that do not meet all 10
standards, in which case this is clearly noted. For instance Amway, an otherwise excellent
Company requires $125 to become a distributor. The list of Network Marketing programs in this book is by no means exhaustive and the
reader is welcome to look into or try any program that is of interest, whether or not it
is included here. My suggestion is that before jumping aboard you subject your choice to
my 10 point test as discussed in this book. If it measures up, I say go for it.
Please remember this, it will help you keep going if the going gets slow: You are
creating more than a business, you are creating FREEDOM for yourself. I'm talking about
freedom from the daily grind, freedom from worry about bills and best of all FREEDOM OF
CHOICE. Being able to do what you want when you want is a fabulous feeling. But, obtaining
this type of freedom requires you to "pay your dues". By this I mean that you
are going to have to work for it. And, just because you have limited financial resources
does not mean you can't make it. All you need is the desire, a plan and follow thru. Most people spend their time "getting ready" You need to get ready but you
also need to "get going". Getting ready does not mean a thing without that
second step. So, if you want to change your life for the better, don't spend the rest of
it "getting ready". Remember that this is YOUR BUSINESS. Every day ask yourself
'Would I as my boss tolerate the work habits of me as my employee?" Make sure the
HONEST answer is yes every day and you will succeed. Don't worry about starting out with very little but keep at it. Just remember that one
penny doubled every day for 30 days ends up becoming over $5.2 million dollars. Whenever
you feel like giving up think about the fact that after 20 days the penny has only grown
to just over $5,200. The reader should know that because of the changes that are constantly taking place in
the area of Network Marketing, I consider this book to be a 'work in progress" and
will be changing, updating and modifying as I think it is needed. I would welcome your
comments, suggestions and questions. Send them to: P.O. Box 1529, Flagler Beach, FL 32136. And lastly, whether you purchased this book, borrowed it from a friend or just found it
someplace, feel free to write me with your name and address and I will send you one years'
newsletters and other updated information.
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